Santiago Peydro Schiaffino

Telefónica España
eSports Project Manager
Speaker | 2018

Santiago Peydro has more than 25 years in the world of advertising and sponsorship, since his arrival at Telefónica Spain he has worked in the main sponsorship activities of the company such as the Volvo Ocean Race, MotoGP, Formula 1, Real Madrid CF and FC Barcelona among others.

Currently, he is responsible for the eSports Project at Telefónica España, where among his main functions are the creation of strategy, development, implementation and analysis of the eSports project in the Telefónica Group, highlighting the Movistar eSports TV channel with its digital ecosystem, the strategic agreement with ESL, the execution of the Movistar Riders Club and the implementation of the high performance Movistar eSports Center.